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Introduction to SEO

This introduction to SEO is designed to help small business owners make a start with improving their presence in online search.

Step 1: Free SEO check

Get a free SEO Check to highlight any areas that you need to look at.  Just fill in the form and we will run the check for you and send the report within 2 working days.  Make sure to check your junk folder, just in case!

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Step 2: Watch the video

The video lasts for 30 minutes.  You might want to have your website open on the screen so you can pause and take a look at things as you go along.

Step 3: Further resources

Here are some resources and a downloadable checklist that you might find helpful.

The ultimate reference guide from the very basics to advanced SEO from SEO Guru Aleyda Solis


A checklist to help you work through the action points in your SEO Check

Help with Header Tags

Oops, we missed Header Tags in the video. Header Tags are built into the website code and they tell search engines what the most important information is on each page.  H1 is the most important and is generally only used once per page.  It is reserved for headings and titles.

H2 is used for subtitles and so on.

When you are creating a website page, it is important to think about what you put as an H1 title- it is not just about font size, it is telling Google what’s important.  This can be really important if you are using quirky titles to catch attention.  In that case, I would make those H2 and make sure the important keyword text is labelled as H1.  You should be able to adjust the size of the font manually so that it doesn’t look odd.

Useful Links

Still need help?

If you don't know what to do, or don't have time to do it, just get in touch.  Book a free 30 minute consultation and we can chat through any issues or work out a plan to get you the support you need.

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